The ROI of a Sticker

In today’s oversaturated marketing world online, it can be difficult to create awareness around your brand and boost sales. However, there are very few advertising tools that are as reputable as a good old-fashioned sticker. Custom Stickers are one of the most efficient marketing tools available to businesses today, and are an attractive, cost-effective, personalized, and easy way of promoting your business, products, and services. Stickers have also been proven to get people’s attention faster, and are used widely by large corporations, musicians, politicians, social movements, small business, educational institutions and beyond.

Though small in size, stickers are a powerful yet low-cost marketing tool that attracts a viewer’s attention and can be placed virtually anywhere, ie: walls, windows, cars, laptops, sidewalk signs, doors and machinery. Stickers are also easy to apply, durable, and weatherproof, making them a lasting advertisement for your business.

Here are our top 4 reasons your company should consider implementing sticker marketing
moving forward:

1. Stickers Stand Out

It can be difficult to stand out against your competition online, so finding offline advertising methods are a great way to get your business's name out to the world without spending a ton of time and effort. Custom labels and personalized stickers are a surefire “word-of mouth” way to make your brand stand out from your competitors. By incorporating both eye-catching design and branding to your custom stickers, it’s the perfect way to capture the attention of potential customers.

2. Low Cost to Produce

When compared to other forms of marketing, stickers are highly cost-effective. Branding is a paramount way to advertise success and stickers offer a cool, affordable way to spread brand awareness. While relatively cheap to produce, custom stickers have a lasting lifetime value. Also using stickers on your brands packaging is a cheap but effective way to improve the customer experience.

3. Mobile Advertising

Stickers travel with your customers and employees. Whether it’s on a water bottle that goes from the office to the gym, or on a laptop that goes to local coffee shops, a single sticker has the power to spread the news about your brand quickly and allows your customer to advocate for your brand without any effort. Stickers are mini advertisements that can travel to any place in the world…how cool!

4. Stickers Make Your Brand Recognizable

Focusing solely on online marketing works for some, but don’t forget about the power of advertising in the physical space as well. It is increasingly common for people to identify with brands and use brand personality as a way of defining their own personalities. You can give your stickers away for free, send them out in exchange for email addresses, or sell them for a profit. Stickers are an awesome way to make your brand more recognizable.

Ready to get started making custom stickers for your business?

Give us a call at (910) 294-9362 or Request a Quote to learn more!